I love to discover new, unique beauty brands, and I was just introduced to a really cool one named MAKE. MAKE creates makeup and skincare products based on the belief that there should be no beauty rules. The brand encourages creativity, self-expression and personal experimentation with their unconventional range of colors and their buildable textures that can be used for subtle as well as high impact looks. MAKE also collaborates with creatives outside the beauty industry to create limited edition collections.

I really like this more artistic approach to makeup and beauty, and I think this is particularly refreshing in this age of huge trends amplified by social media. I don't know about you but I'm kind of tired of being hammered with images of draw on brows and heavy contouring. It's fine if you like it but it starts to disturb me when everyone is trying to look the same. I'd rather let my personal inspiration guide my makeup looks than Instagram!

MAKE products are made in New York City, they're paraben-free and not tested on animals. The brand donates a percentage of sales to We See Beauty Foundation, a non-profit supporting women-led, worker-owned businesses.




I received two makeup products from MAKE to review, the Matte Finish Eyeshadow in Alabaster and the Silk Cream Lipstick in Taffy. Both were sample-size so I can't really comment on the packaging, but you can see on MAKE's website that everything has a modern minimalist aesthetic. And the chiseled geometric lipsticks look pretty awesome!

Alabaster on top and Taffy at the bottom

Matte Finish Eyeshadow in Alabaster

Alabaster is a pale shade of peachy ivory in a soft matte finish. It feels a bit powdery in the pan, kicking off dust around when I touch it with my brush, but it doesn't look dry at all on the lid. It's extremely finely milled and there's no visible texture on the lid, just a veil of color.
This very nude shade is not fully opaque but it creates a nice, matte canvas on my lids, giving them a more polished look and softening discoloration, so it's a great base color. It also blends well and sticks to bare skin easily so it doesn't cause any fallout.


Silk Cream Lipstick in Taffy

I really liked the texture of this lipstick, it glides well on the lips and doesn't emphasize dryness despite its matte finish. I didn't find it drying over time either, and it's very important for me because I have super dry lips.
Taffy is a wearable shade of medium pink, it looks rather warm in my swatch but it actually turns cool on my lips. That's really rare as everything tends to look warmer than expected on me! I find it quite flattering and the soft matte finish is really pretty, very natural without looking flat.




A natural flirty look with MAKE



Alabaster and Taffy inspired me to create a subtle and feminine spring look with very natural eyes and shades of soft pink. I did my base with a redness corrector (It Cosmetics Bye Bye Redness), a very light powder foundation (Clinique Almost Powder) and hydrating concealer (Dior Hydra Life BB Eye Creme). I used Alabaster on the lid and a light pink cream highlighter on the brow bone (e.l.f. All Over Color Stick), a black eyeliner on the upper waterline (Marc Jabobs Highliner) and Revlon Ultimate All-in-one mascara plus Benefit Gimme Brows. On my cheeks I applied a fresh pink blush (Benefit Dandelion) and I applied the pale pink cream highlighter on the cheekbones, as well as Cupid's bow. And on my lips, the Silk Cream Lipstick in Taffy!


Deal Alert!

I have a discount code for you to get 20% off your purchase sitewide on makebeauty.com! The code is MAKEYOURSELF and it's valid until 5/31. I might very well use it to try some of MAKE's gorgeous limited edition palettes!



The products featured in this review were sent by PR for consideration. I received no compensation other than free samples to write this post, which only reflects my personal opinion. This post contains affiliate links.